Consumption Pattern In Surabaya Vainglory Community: A Case Study In South And East Surabaya
This research aims to identify consumption pattern among members of Vainglory Surabaya Community in their purchase of virtual items and merchandise as well as the meaning-making of the virtual items. This research uses the theory of consumerism by Mike Featherstone added with a qualitative method wi...
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| Format: | Theses and Dissertations NonPeerReviewed |
| Language: | English English English English |
| Published: |
2019
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| Subjects: | |
| Online Access: | http://repository.unair.ac.id/90886/1/FS.%20BE.%2061-19%20Sub%20c%20abstrak.pdf http://repository.unair.ac.id/90886/2/FS.%20BE.%2061-19%20Sub%20c%20daftar%20isi.pdf http://repository.unair.ac.id/90886/3/FS.%20BE.%2061-19%20Sub%20c%20daftar%20pustaka.pdf http://repository.unair.ac.id/90886/4/FS.%20BE.%2061-19%20Sub%20c.pdf http://repository.unair.ac.id/90886/ http://lib.unair.ac.id |
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| Institution: | Universitas Airlangga |
| Language: | English English English English |