STUDI KELAYAAKAN PEMBANGUNAN POLIKLINIK SANGATA

Background: RS Pertamina Balikpapan develops its business through some ways. One of them is by market development strategy. The Potential area that has been choosen is Sangata District. RS Pertamina has a plan to build a policlinic in this district. This plan needs a feasiblity study before bei...

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Bibliographic Details
Main Authors: , Syamsul Bahri,dr, , Drs. Agastya, MBA, MPM
Format: Theses and Dissertations NonPeerReviewed
Published: [Yogyakarta] : Universitas Gadjah Mada 2013
Subjects:
ETD
Online Access:https://repository.ugm.ac.id/118098/
http://etd.ugm.ac.id/index.php?mod=penelitian_detail&sub=PenelitianDetail&act=view&typ=html&buku_id=56880
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Institution: Universitas Gadjah Mada
Description
Summary:Background: RS Pertamina Balikpapan develops its business through some ways. One of them is by market development strategy. The Potential area that has been choosen is Sangata District. RS Pertamina has a plan to build a policlinic in this district. This plan needs a feasiblity study before being implemented. Objective: This thesis aimed to assess the feasilbility of investment in a policlinic at Sangata District. The RS Pertamina needs to know the feasibility from market perspective, financial perspective, and production perspective. Method: This study is a quantitative research with cross section data. The analysis will be conducted with chain ratios, IRR, NPV, and pay-back period method. Conclusion and Suggestion: The development of a policlinic in Sangata District is feasible from market, financial, and production perspective.