Blue Ocean Strategy sebagai Alternatif Cara Bersaing pada Produk Sleek Baby Laundry

A company in its development to make product innovations always collide in a dilemma market. The dilemma is a market that is not able to get out of the competition is increasingly reducing the profits for these companies. And by emphasizing values such as innovation to regain consumer potential cons...

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Bibliographic Details
Main Authors: , Reynold Stefanus Nani, , Wakhid Slamet Ciptono, MBA, MPM, Ph.D.
Format: Theses and Dissertations NonPeerReviewed
Published: [Yogyakarta] : Universitas Gadjah Mada 2013
Subjects:
ETD
Online Access:https://repository.ugm.ac.id/119168/
http://etd.ugm.ac.id/index.php?mod=penelitian_detail&sub=PenelitianDetail&act=view&typ=html&buku_id=59163
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Institution: Universitas Gadjah Mada
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