Balanced Scorecard � How to Enhance its Effectiveness?

Since 1990s, the business environment has changed toward information era. In information era, the role of intangible asset has become more important compare to industrial age. In 1992, Kaplan and Norton introduced Balanced Scorecard to overcome issues resulted from business environment change, howev...

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Bibliographic Details
Main Authors: , SANJUNG PURNAMA BUDIARJO, , Elena Louicellier
Format: Theses and Dissertations NonPeerReviewed
Published: [Yogyakarta] : Universitas Gadjah Mada 2013
Subjects:
ETD
Online Access:https://repository.ugm.ac.id/120081/
http://etd.ugm.ac.id/index.php?mod=penelitian_detail&sub=PenelitianDetail&act=view&typ=html&buku_id=60089
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Institution: Universitas Gadjah Mada