PERAN KEPUASAN KONSUMEN DAN KEGUNAAN SITUS WEB DALAM MENCIPTAKAN LOYALITAS KONSUMEN DAN WORD-OF-MOUTH POSITIF PADA LAYANAN E-BANKING

Highly developed technology and commerce drives the need of customers to be able to transact anywhere and anytime necessary. To support that, banking services should always actualize their services to provide satisfaction for their customers by improving the electronic banking services, well known a...

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Bibliographic Details
Main Authors: , DYAH AYU LARASATI, , Bayu Sutikno, M.S.M., Ph.D.
Format: Theses and Dissertations NonPeerReviewed
Published: [Yogyakarta] : Universitas Gadjah Mada 2013
Subjects:
ETD
Online Access:https://repository.ugm.ac.id/121254/
http://etd.ugm.ac.id/index.php?mod=penelitian_detail&sub=PenelitianDetail&act=view&typ=html&buku_id=61330
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Institution: Universitas Gadjah Mada