VALUASI EKONOMI MUSEUM BALI DI KOTA DENPASAR BERDASARKANWILLINGNESSTOPAY: APLIKASICONTINGENT VALUATIONMETHOD

• Main Authors: , I Nyoman Edi Suryadi, , Eny Sulistyaningrum, M.A., Ph.D.
• Format: Theses and Dissertations NonPeerReviewed
• Published: [Yogyakarta] : Universitas Gadjah Mada 2014
• Subjects: ETD
• Online Access: https://repository.ugm.ac.id/126330/; http://etd.ugm.ac.id/index.php?mod=penelitian_detail&sub=PenelitianDetail&act=view&typ=html&buku_id=66550
• Institution: Universitas Gadjah Mada

This study aims to identify and analyze the effect of variable expenses, income, length of education, age, quality, and whether there is a substitution for the individual willingness to pay Bali Museum visitors. This study is also to determine the economic value of the Bali Museum based approach Contingent Valuation Method. This study uses primary data obtained from questionnaires given to the visitors Bali Museum in Denpasar. The analytical method used is multiple regression analysis which will show the effect of independent variables on the dependent variable. Based on the results obtained from questionnaires given to 100 respondents concluded that there are three independent variables that significantly influence the willingness to pay the Bali Museum visitors, namely: travel cost, the Bali Museum quality, as well as the substitution attractions around. Bali Museum is based on the economic value of the Contingent Valuation Method approach is in the range between Rp124.379.220,00 and Rp932.844.150,00 with an average of Rp593.910.775,00 per year. The average willingness to pay per individual per visit is Rp9.550,00.