ANALISIS PERSEPSI KONSUMEN TERHADAP PENERIMAAN PASAR PRODUK MINUMAN SUSU KEDELAI CAIR MENGGUNAKAN PENDEKATAN FUZZY AHP (FUZZY ANALYTICAL HIERARCHY PROCESS)

Every company wants maximum profit and sales volume increases every time . The competition among industry currently causing businessman are required to have the right strategy in order to reach sales volume target . That target can be reached by innovate existing products through product development...

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Bibliographic Details
Main Authors: , RETNO DWI ANDRIASTUTI, , Dr. Nafis Khuriyati, STP, M.Agr.
Format: Theses and Dissertations NonPeerReviewed
Published: [Yogyakarta] : Universitas Gadjah Mada 2014
Subjects:
ETD
Online Access:https://repository.ugm.ac.id/129403/
http://etd.ugm.ac.id/index.php?mod=penelitian_detail&sub=PenelitianDetail&act=view&typ=html&buku_id=69794
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Institution: Universitas Gadjah Mada