Studi Kasus Rebranding Kebun Raya dan Kebun Binatang Gembira Loka Menjadi Gembira Loka Zoo

Zoo actually give some benefit for people. It is not only as a conservation institute but also as tools of education and a healthy recreation center for people around. Kebun Raya and Kebun Binatang Gembira Loka has been one of the favourit tourism objects in Yogyakarta. Eventhough, Kebun Raya and Ke...

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Bibliographic Details
Main Authors: , HANUM SOFIA NUR MERJANTI, , Drs. Widodo Agus Setianto, M.Si.
Format: Theses and Dissertations NonPeerReviewed
Published: [Yogyakarta] : Universitas Gadjah Mada 2014
Subjects:
ETD
Online Access:https://repository.ugm.ac.id/129604/
http://etd.ugm.ac.id/index.php?mod=penelitian_detail&sub=PenelitianDetail&act=view&typ=html&buku_id=69997
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Institution: Universitas Gadjah Mada