Study of Marketing Campaign Model to Increase Egg Consumption

This study was intended to assess (1) knowledge and the preferences of elementary school - aged in low income family in regards to eggs (2) to evaluate marketing campaign model that aimed to the increasing of eggs. The research was conducted in Gadjah Wong urban...

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Bibliographic Details
Main Authors: Syahlani, Suci Paramitasari, Muzayyanah, Mujtahidah Anggriani Ummul, Haryadi, F. Trisakti, Nurtini, Sudi
Format: Conference or Workshop Item NonPeerReviewed
Language:English
Published: 2017
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Online Access:https://repository.ugm.ac.id/274428/1/repository%20c.20.pdf
https://repository.ugm.ac.id/274428/
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Institution: Universitas Gadjah Mada
Language: English