Promoting organic pigmented rice: A study to develop sustainable agroindustry in Indonesia

Increased environmental awareness has made consumers switch to consuming organic food. One of the most popular preferences of organic foods is organic pigmented rice. Market information regarding consumers who are aware of the environment in pigmented rice oriented towards organic and sustainable pr...

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Bibliographic Details
Main Authors: Wijayanti, F., Ismoyowati, D., Ainuri, M.
Format: Conference or Workshop Item PeerReviewed
Published: 2021
Subjects:
Online Access:https://repository.ugm.ac.id/280225/
https://www.scopus.com/inward/record.uri?eid=2-s2.0-85100411339&doi=10.1051%2fe3sconf%2f202123202009&partnerID=40&md5=5526893d013d179576576196338d2d1e
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Institution: Universitas Gadjah Mada