ANALISIS INOVASI NILAI DI KEDAI DIGITAL YOGYAKARTA

Merchandise business developed so rapidly in recent years especially in Yogyakarta. This phenomena make players in merchandise industry should compete to retain customers, even extremely decrease their price and cut the margin profit. Blue Ocean Strategy is a concept which company doesn�t have to...

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Bibliographic Details
Main Authors: , Marheni Eka Saputri, , Budi Santosa, Dr., M.Bus.
Format: Theses and Dissertations NonPeerReviewed
Published: [Yogyakarta] : Universitas Gadjah Mada 2011
Subjects:
ETD
Online Access:https://repository.ugm.ac.id/89859/
http://etd.ugm.ac.id/index.php?mod=penelitian_detail&sub=PenelitianDetail&act=view&typ=html&buku_id=51104
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Institution: Universitas Gadjah Mada
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