Evaluasi Strategi Pengembangan Franchise Sebagai Strategi Komplementer pada The British Institute di Indonesia

The aims of research are to evaluate franchise strategy implementation effectiveness of TBI and to analyze TBI SWOT factors and Key Success Factors to face the competition. There are three methods on this research. In conclusion, based on SWOT analysis, TBI has positive strengths and opportunities t...

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Main Authors:	, Ferron Arifian, , Dr. Agus Setiawan, M.Soc.Sc.
Format:	Theses and Dissertations NonPeerReviewed
Published:	[Yogyakarta] : Universitas Gadjah Mada 2012
Subjects:	ETD
Online Access:	https://repository.ugm.ac.id/98861/ http://etd.ugm.ac.id/index.php?mod=penelitian_detail&sub=PenelitianDetail&act=view&typ=html&buku_id=54972
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Institution:	Universitas Gadjah Mada

id	id-ugm-repo.98861
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spelling	id-ugm-repo.988612016-03-04T08:46:41Z https://repository.ugm.ac.id/98861/ Evaluasi Strategi Pengembangan Franchise Sebagai Strategi Komplementer pada The British Institute di Indonesia , Ferron Arifian , Dr. Agus Setiawan, M.Soc.Sc. ETD The aims of research are to evaluate franchise strategy implementation effectiveness of TBI and to analyze TBI SWOT factors and Key Success Factors to face the competition. There are three methods on this research. In conclusion, based on SWOT analysis, TBI has positive strengths and opportunities to move forward, but it still need to improve the company capabilities and resources to confront the weaknesses and threats in English language education industry. Nevertheless, to determine the position of the company in English language education industry based on the result of a study conducted on the basis of an analysis of Internal-External Matrix (IE Matrix) TBI is well suited for predicting opportunities or threats and strengths or weakness for each existing factors. Based on Key Success Factor analysis, TBI has 7 key success factors that can be used for a main key to face the competition. [Yogyakarta] : Universitas Gadjah Mada 2012 Thesis NonPeerReviewed , Ferron Arifian and , Dr. Agus Setiawan, M.Soc.Sc. (2012) Evaluasi Strategi Pengembangan Franchise Sebagai Strategi Komplementer pada The British Institute di Indonesia. UNSPECIFIED thesis, UNSPECIFIED. http://etd.ugm.ac.id/index.php?mod=penelitian_detail&sub=PenelitianDetail&act=view&typ=html&buku_id=54972
institution	Universitas Gadjah Mada
building	UGM Library
country	Indonesia
collection	Repository Civitas UGM
topic	ETD
spellingShingle	ETD , Ferron Arifian , Dr. Agus Setiawan, M.Soc.Sc. Evaluasi Strategi Pengembangan Franchise Sebagai Strategi Komplementer pada The British Institute di Indonesia
description	The aims of research are to evaluate franchise strategy implementation effectiveness of TBI and to analyze TBI SWOT factors and Key Success Factors to face the competition. There are three methods on this research. In conclusion, based on SWOT analysis, TBI has positive strengths and opportunities to move forward, but it still need to improve the company capabilities and resources to confront the weaknesses and threats in English language education industry. Nevertheless, to determine the position of the company in English language education industry based on the result of a study conducted on the basis of an analysis of Internal-External Matrix (IE Matrix) TBI is well suited for predicting opportunities or threats and strengths or weakness for each existing factors. Based on Key Success Factor analysis, TBI has 7 key success factors that can be used for a main key to face the competition.
format	Theses and Dissertations NonPeerReviewed
author	, Ferron Arifian , Dr. Agus Setiawan, M.Soc.Sc.
author_facet	, Ferron Arifian , Dr. Agus Setiawan, M.Soc.Sc.
author_sort	, Ferron Arifian
title	Evaluasi Strategi Pengembangan Franchise Sebagai Strategi Komplementer pada The British Institute di Indonesia
title_short	Evaluasi Strategi Pengembangan Franchise Sebagai Strategi Komplementer pada The British Institute di Indonesia
title_full	Evaluasi Strategi Pengembangan Franchise Sebagai Strategi Komplementer pada The British Institute di Indonesia
title_fullStr	Evaluasi Strategi Pengembangan Franchise Sebagai Strategi Komplementer pada The British Institute di Indonesia
title_full_unstemmed	Evaluasi Strategi Pengembangan Franchise Sebagai Strategi Komplementer pada The British Institute di Indonesia
title_sort	evaluasi strategi pengembangan franchise sebagai strategi komplementer pada the british institute di indonesia
publisher	[Yogyakarta] : Universitas Gadjah Mada
publishDate	2012
url	https://repository.ugm.ac.id/98861/ http://etd.ugm.ac.id/index.php?mod=penelitian_detail&sub=PenelitianDetail&act=view&typ=html&buku_id=54972
_version_	1681230436842340352

Evaluasi Strategi Pengembangan Franchise Sebagai Strategi Komplementer pada The British Institute di Indonesia

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