RANCANG BANGUN SISTEM INFORMASI EKSEKUTIF MARKETING (Studi Kasus di PT Tiga Serangkai Pustaka Mandiri Surakarta)
PTTSPM, a publishing and printing company that has operated for more than50 years,have used the ntegrated transactional information system both at head quarters and branch offices of marketing.Existing information systemsdo not meetthe needs ofthe executives.PTTSPMneed to developan EISMarketingtoass...
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| Main Authors: | , |
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| Format: | Theses and Dissertations NonPeerReviewed |
| Published: |
[Yogyakarta] : Universitas Gadjah Mada
2012
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| Online Access: | https://repository.ugm.ac.id/99322/ http://etd.ugm.ac.id/index.php?mod=penelitian_detail&sub=PenelitianDetail&act=view&typ=html&buku_id=54730 |
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| Institution: | Universitas Gadjah Mada |