ANALISIS STRATEGI GMF POWER SERVICES SEBAGAI SALAH SATU SBU GMF DALAM MENCIPTAKAN COMPETITIVE ADVANTAGE PADA PERSAINGAN INDUSTRI JASA OVERHAUL GAS TURBINE ENGINE

• Main Authors: , Budi Rimpan, , Dr. Bambang Riyanto, L.S., Akt., M.B.A.
• Format: Theses and Dissertations NonPeerReviewed
• Published: [Yogyakarta] : Universitas Gadjah Mada 2012
• Subjects: ETD
• Online Access: https://repository.ugm.ac.id/99666/; http://etd.ugm.ac.id/index.php?mod=penelitian_detail&sub=PenelitianDetail&act=view&typ=html&buku_id=55928
• Institution: Universitas Gadjah Mada

This study aims to learn the factors that affect the internal and external capabilities of GMF Power Services as a Strategic Business Unit of GMF AeroAsia in creating competitive advantage in the service industry maintenance and overhaul of gas turbine engines in Indonesia. Competitive strategy anal...