An empirical analysis of the adoption of m-learning in Malaysia

This paper empirically examines the factors affecting the adoption of Mobile learning (m-learning) in Malaysia. The six factors examined in this study are perceived ease of use, perceived usefulness, technical feasibility, cost effectiveness, quality of services and cultural aspects. Data were co...

Full description

Saved in:
Bibliographic Details
Main Authors: Chong, Alain Yee Loong, Chong, Joan Lynn, Ooi, Keng Boon, Lin, Binshan
Format: Article
Language:English
Published: Inderscience Enterprises Ltd 2011
Subjects:
Online Access:http://eprints.intimal.edu.my/262/1/6.pdf
http://eprints.intimal.edu.my/262/
Tags: Add Tag
No Tags, Be the first to tag this record!
Institution: INTI International University
Language: English