Understanding Malaysian Malays communication characteristics in reducing psychological impact on flood victims

Culture has a very important function in the daily lives of Malaysians. In spite of its importance, less attention has been paid to identifying Malaysian ethnic values from their own perspective. Most of previous studies have focused on a universal approach to identify the values of Malaysians. By a...

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Bibliographic Details
Main Authors: Che Su Mustaffa, Najib Ahmad Marzuki, Mohd Sukeri Khalid, Mohd Foad Sakdan, Sapora Sipon
Format: Article
Language:English
Published: Penerbit Universiti Kebangsaan Malaysia 2018
Online Access:http://journalarticle.ukm.my/11727/1/24424-71675-1-PB.pdf
http://journalarticle.ukm.my/11727/
http://ejournal.ukm.my/mjc/issue/view/1075
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Institution: Universiti Kebangsaan Malaysia
Language: English