Online opinion leaders in the health promotion digital era

Health opinion leaders have widely embraced social media for health promotion and public health communication which can make a strong influence on the public decision making. However, despite the growing relevance of public health threats such as infectious diseases, pandemic influenza and natural d...

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Bibliographic Details
Main Authors: Cheah, Joyce Lynn-Sze, Azlina Kamaruddin
Format: Article
Language:English
Published: Penerbit Universiti Kebangsaan Malaysia 2021
Online Access:http://journalarticle.ukm.my/18721/1/53041-174594-1-PB.pdf
http://journalarticle.ukm.my/18721/
https://ejournal.ukm.my/mjc/issue/view/1451
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Institution: Universiti Kebangsaan Malaysia
Language: English