Advertising, globalisation and national identity: a content study of advertisements in Malaysia

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Bibliographic Details
Main Authors: Mohd Helmi Abd. Rahim, Mohd Nizam Osman
Format: Article
Language:English
Published: Universiti Kebangsaan Malaysian 2005
Online Access:http://journalarticle.ukm.my/4679/1/V22_1.pdf
http://journalarticle.ukm.my/4679/
http://www.ukm.my/jkom
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Institution: Universiti Kebangsaan Malaysia
Language: English