Mengenal pasti masalah konflik bahagian kreatif dan bahagian pengurusan akaun agensi-agensi periklanan di Malaysia: perspektif personel bahagian kreatif
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| Main Author: | |
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| Format: | Article |
| Language: | English |
| Published: |
Universiti Kebangsaan Malaysian
1997
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| Online Access: | http://journalarticle.ukm.my/4786/1/V15_1.pdf http://journalarticle.ukm.my/4786/ http://www.ukm.my/jkom |
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| Institution: | Universiti Kebangsaan Malaysia |
| Language: | English |