THE DIRECTION OF TERENGGANU TOURISM INDUSTRY IN SUSTAINING BUSINESS GROWTH: AN UNDERLYING FRAMEWORK

Business sustainability is recognized as a crucial catalyst to the industrial direction and business growth in any industry. This paper focuses on the Terengganu tourism industry efforts to create long term business sustainability through higher profitability, effective management, business perfor...

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Bibliographic Details
Main Authors: Wan Abd Aziz, Wan Mohd Amin, Muhammad Abi Sofian, Abd. Halim, Shaladdin, Muda, Ahmad Munir, Mohd Salleh
Format: Conference or Workshop Item
Language:English
Published: 2013
Subjects:
Online Access:http://eprints.unisza.edu.my/249/1/FH03-FPPP-14-01487.pdf
http://eprints.unisza.edu.my/249/
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Institution: Universiti Sultan Zainal Abidin
Language: English

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