The Impact of Smartphone Adoption on Marketing Therapeutic Tourist Sites in Jordan

The aim of the study is to find out the effect of smartphone on marketing therapeutic tourist sites in Jordan. Several factors contribute to this study, including market type templates, therapeutic, demographic and their impact on tourist behavior in Jordan. We apply the technology acceptance (TAM...

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Bibliographic Details
Main Authors: Ahmad Puad, Mat Som, Muhamad Fazil, Ahmad, Wan Abd Aziz, Wan Mohd Amin, Mazuri, Abd Ghani
Format: Article
Language:English
Published: 2018
Subjects:
Online Access:http://eprints.unisza.edu.my/6073/1/FH02-FSSG-18-20800.pdf
http://eprints.unisza.edu.my/6073/
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Institution: Universiti Sultan Zainal Abidin
Language: English