Determinants of Food Delivery Apps (FDA) adoption reluctance among Generation Y in Malaysia

• Main Authors: Liew, Serene, Wang, Li Jian, Hong, Syuan Ying, Go, Wei Nie
• Format: Final Year Project / Dissertation / Thesis
• Published: 2021
• Subjects: HF Commerce
• Online Access: http://eprints.utar.edu.my/4332/1/fyp_MK_2021_LS_%2D_1807296.pdf; http://eprints.utar.edu.my/4332/
• Institution: Universiti Tunku Abdul Rahman

The food industry may not be the industry most affected by the COVID-19 pandemic, but it is apparent that many retail outlets have caused their owners to be at their wit’s end. But the ones who persist had to change their perspective and integrate with the online application market, thus came the FD...