The influencing power of social presence and social support towards trust on social commerce during national recovery plan

• Main Author: Lai, Tze Wee
• Format: Final Year Project / Dissertation / Thesis
• Published: 2022
• Subjects: HF Commerce
• Online Access: http://eprints.utar.edu.my/4854/1/18_LAI_TZE_WEE_1802911.pdf; http://eprints.utar.edu.my/4854/
• Institution: Universiti Tunku Abdul Rahman

Social commerce is a new advancement of ecommerce that merges the commercial and social activities by deploying social technologies into e commerce reintrodu ces e-- commerce sites. Social commerce from the perspective of social media networks. The findings demonstrate the validity of three dimensio...