Factors influencing the intention to use buy now pay later in Malaysia

• Main Author: Loh, Pui Yee
• Format: Final Year Project / Dissertation / Thesis
• Published: 2023
• Subjects: H Social Sciences (General); HF Commerce
• Online Access: http://eprints.utar.edu.my/6310/1/202306%2D17_Loh_Pui_Yee_LOH_PUI_YEE.pdf; http://eprints.utar.edu.my/6310/
• Institution: Universiti Tunku Abdul Rahman

Buy Now Pay Later (BNPL) has become more and more famous in the last few years, especially during the Covid-19. People all around the world started to use Buy Now Pay Later when they were purchasing online via certain applications such as Atome, SpayLater, Hoolah, so on and so forth. Thus, the aim o...