Augmented Reality Advertisement on Android as A New Marketing Strategy (ReADroid)
Augmented Reality Advertisement on Android as A New Marketing Stategy is a project to study the effectiveness of using augmented reality technology in marketing strategy based on the prototype being developed called Augmented Reality Advertisement on Android (ReADroid). ReADroid is an Android app...
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Format: | Final Year Project |
Language: | English |
Published: |
Universiti Teknologi Petronas
2012
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Online Access: | http://utpedia.utp.edu.my/6419/1/BIS_NUR%20ISWADI%20BINTI%20ZAINUDDIN.pdf http://utpedia.utp.edu.my/6419/ |
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Institution: | Universiti Teknologi Petronas |
Language: | English |