Islamic values on buying intention towards suspecting haram-content beverage productsin muslim majority countries: developing a conceptual framework
In this study, a conceptual framework is developed to provide an insightful linkage between Islamic beliefs(personal, family, social,and institutional beliefs)and purchase intention towards haram-content suspected beverage products.Islam can aid in avoiding suspected haram-content b...
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| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
World Academy of Islamic Management (WAIM)
2021
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| Subjects: | |
| Online Access: | http://irep.iium.edu.my/101642/7/101642_Islamic%20values%20on%20buying%20intention.pdf http://irep.iium.edu.my/101642/ http://publications.waim.my/index.php/jims/issue/view/19 |
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| Institution: | Universiti Islam Antarabangsa Malaysia |
| Language: | English |