Understanding consumer behaviours in geotourism: a literature review of Malaysia
This systematic article review aims to understand the motivations, preferences, and behaviours of geotourists and their overall satisfaction and well-being. An extensive search was carried out across numerous databases, including Google Scholar, Scopus, and academic repositories, to confirm the vali...
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Main Authors: | , |
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Format: | Article |
Language: | English |
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Persatuan Ekonomi Pengguna Dan Keluarga Malaysia
2023
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Online Access: | http://irep.iium.edu.my/108684/7/108684_UNDERSTANDING%20CONSUMER%20BEHAVIOURS.pdf http://irep.iium.edu.my/108684/ https://macfea.com.my/about-jurnal-pengguna-malaysia-jpm/ |
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Institution: | Universiti Islam Antarabangsa Malaysia |
Language: | English |