Ranking and rating halal-certified restaurants in Malaysia: an application of AHP

• Main Authors: Azam, Md Siddique E, Ahmad, Anis Najiha, Jaiyeoba, Haruna Babatunde
• Format: Article
• Language: English; English
• Published: Emerald Publishing Limited 2024
• Subjects: BPH114 Consumption. Halal issues; BPH117 Consumption. Halal issues. Standards. Certification. Halal status; BPH122 Consumption. Halal issues. Specific products. Food and drink
• Online Access: http://irep.iium.edu.my/113940/7/113940_%20Ranking%20and%20rating%20halal-certified.pdf; http://irep.iium.edu.my/113940/8/113940_%20Ranking%20and%20rating%20halal-certified_Scopus.pdf; http://irep.iium.edu.my/113940/; https://www.emerald.com/insight/publication/issn/1759-0833/vol/15/iss/7; https://doi.org/10.1108/JIMA-02-2023-0041
• Institution: Universiti Islam Antarabangsa Malaysia

Purpose – The purpose of the study is to measure the performance level of halal compliance practices by the halal-certified restaurants in Malaysia and rank and rate them based on several dimensions of halal compliance. Design/methodology/approach – A total of 320 halal restaurants were surveyed....