Maqasid al-shariah and Islamic religious satisfation: an empirical study of consumer behaviour of Islamic mortgage in Malaysia

• Main Authors: Amin, Hanudin, Abdul Rahman, Abdul Rahim, Abdul Razak, Dzuljastri
• Format: Conference or Workshop Item
• Language: English
• Published: 2013
• Subjects: HG Finance
• Online Access: http://irep.iium.edu.my/25901/1/%28C-_12%29_ICIE_2013-_Maqasid_Al_Shariah_and_Islamic_Religious_Satisfaction.pdf; http://irep.iium.edu.my/25901/; http://www.iium.edu.my/icie/
• Institution: Universiti Islam Antarabangsa Malaysia

Although previous works have shown that conventional marketing theories were, to a certain extent, able to predict factors influencing halal marketing and Islamic mortgage, these theories fail to capture or accommodate the Islamic perspectives of consumer behaviour. Conventional marketing theories h...