Scenic beauty preferences of Cameron Highlands Malaysia: local versus foreign tourists

Scenic beauty is an important component of the tourism industry in the highland environment of Malaysia. This paper presents the differences in scenic beauty preferences between local and foreign tourists visiting the Cameron Highlands, using a questionnaire survey (n = 439). The aim of t...

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Bibliographic Details
Main Author: Othman, Jamilah
Format: Article
Language:English
Published: Center for Promoting Ideas (CPI), USA 2011
Subjects:
Online Access:http://irep.iium.edu.my/3863/1/Scenic_beauty_preferences_of_Cameron_Highlands_Malaysia-_local_versus_foreign_tourists.pdf
http://irep.iium.edu.my/3863/
http://www.ijbssnet.com/archive/284.html
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Institution: Universiti Islam Antarabangsa Malaysia
Language: English
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