Media agenda and public agenda: A study of issues during the 13th general election

• Main Authors: A.Manaf, Aini Maznina, Taibi, Malia, Abdul Manan, Kamaruzzaman
• Format: Article
• Language: English; English
• Published: Universiti Kebangsaan Malaysia 2017
• Subjects: H61.8 Communication of information
• Online Access: http://irep.iium.edu.my/59045/1/Agenda%20Setting%20_Journal%20komunikasi%20_%20July%202017.pdf; http://irep.iium.edu.my/59045/7/Media%20agenda%20and%20public%20agenda%20A%20study%20of%20issues%20during%20the%2013th%20general%20election.pdf; http://irep.iium.edu.my/59045/; http://ejournal.ukm.my/mjc/article/view/19085/6110
• Institution: Universiti Islam Antarabangsa Malaysia

Media might play an important role in public’s voting decision. Even so, it is unknown whether the media agenda counterpart public agenda with regard to the level of importance of the issues covered in the media. This study examined the issues of concern by the Malaysian mainstream newspapers, as we...