Religiosity and its impact on Twitter use and viewing of Islamic reality television shows among university students in Malaysia

• Main Authors: Tengku Mohd Azzman Shariffadeen, Tengku Siti Aisha, A. Manaf, Aini Maznina
• Format: Article
• Language: English
• Published: International Islamic University Malaysia 2018
• Subjects: BP1 Islam; P87 Communication. Mass media
• Online Access: http://irep.iium.edu.my/67068/1/709-Article%20Text-1941-1-10-20181024.pdf; http://irep.iium.edu.my/67068/; http://journals.iium.edu.my/jiasia/index.php/Islam
• Institution: Universiti Islam Antarabangsa Malaysia

Islamic reality shows presents an alternative brand of entertainment for the Malaysian Muslim community. This television genre can also be perceived as an innovative form of da’wah. Through watching these shows, television viewers interested in faith-based content can increase their religious knowle...