Why Najib is the most interesting politician on Instagram

• Main Author: Mohamed, Shafizan
• Format: Article
• Language: English
• Published: Malaysiakini 2018
• Subjects: H61.8 Communication of information; JQ715 Politics and Government in Malaysia; JQ719 Elections in Malaysia
• Online Access: http://irep.iium.edu.my/71114/1/71114_Why%20Najib%20is%20the%20most%20interesting.pdf; http://irep.iium.edu.my/71114/; https://www.malaysiakini.com/letters/451477
• Institution: Universiti Islam Antarabangsa Malaysia

LETTER | Hate him or love him, Najib Abdul Razak is the most interesting Malaysian politician to follow on Instagram. With over half a million followers, he may not be the most popular, (that title goes to Dr Mahathir Mahomad who currently has over three million) but he is amongst the most active and most personal. It is in his sharing of the personal that makes Najib’s Instagram appealing. He invites people to look at the different and many sides of Najib, the sides of him that are no longer covered in the news. Sharing of the personal among Malaysian politicians is now becoming more common especially among the younger ones. Syed Saddique, Nurul Izzah, Hannah Yeoh and Khairy Jamaluddin are among those who are very popular and have been inviting their followers into their everyday lives. Who can forget that photo of Syed Saddique in that bathtub full of ice?