In COVID-19 Health Messaging, Loss Framing Increases Anxiety with Little-to-No Concomitant Benefits: Experimental Evidence from 84 Countries

• Main Authors: Dorison, Charles A, Lerner, Jennifer S, Heller, Blake H, Aruta, John Jamir Benzon R *
• Format: Article
• Published: Springer 2022
• Subjects: BF Psychology; RC Internal medicine
• Online Access: http://eprints.sunway.edu.my/2959/; https://link.springer.com/article/10.1007/s42761-022-00128-3
• Institution: Sunway University

The COVID-19 pandemic (and its aftermath) highlights a critical need to communicate health information effectively to the global public. Given that subtle differences in information framing can have meaningful effects on behavior, behavioral science research highlights a pressing question: Is it mor...