The analysis of e-commerce website features on customer’s purchase intention using fuzzy expert system / Wan Mohd Yaseer Mohd Abdoh, Mohd Fazril Izhar Mohd Idris, KhairuAzlan Abd Aziz and Ibrahim Roslan

• Main Authors: Mohd Abdoh, Wan Mohd Yaseer, Mohd Idris, Mohd Fazril Izhar, Abd Aziz, KhairuAzlan, Roslan, Ibrahim
• Format: Article
• Language: English
• Published: UiTM Cawangan Johor 2021
• Subjects: Malaysia
• Online Access: https://ir.uitm.edu.my/id/eprint/109205/2/109205.pdf; https://ir.uitm.edu.my/id/eprint/109205/
• Institution: Universiti Teknologi Mara

The rapid growth of internet users over the past few decades indicates a changing in the business model, in which previously the business only focuses on brickand-mortar store whereas no" exists a need to add another store named as the e-commerce store. Business-to-Consumer (B2C) e-commerce i...