A study on trust in E-commerce transaction by Malaysian consumer / Nor Farah Wahida Nasir and Norisma Shakilla Ismail

• Main Authors: Nasir, Nor Farah Wahida, Ismail, Norisma Shakilla
• Format: Student Project
• Language: English
• Published: Faculty of Business and Management 2013
• Subjects: Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling; Electronic commerce; Malaysia; Electronic funds transfers
• Online Access: http://ir.uitm.edu.my/id/eprint/28623/1/PPb_NOR%20FARAH%20WAHIDA%20NASIR%20BM%20M%2013_5.pdf; http://ir.uitm.edu.my/id/eprint/28623/
• Institution: Universiti Teknologi Mara

According to Lawrence (2010) the number of internet users around the world has been steadily growing and this growth the impetus and the opportunities for global commerce. The growing popularity of internet business gives rise to their services that considered as more attractive services in e-commer...