Customer satisfaction towards Islamic banks among non-muslim customers in Kota Bharu / Salwati Burhanuddin

This research attempts to investigate the factors influencing customer satisfaction towards Islamic banks among non-Muslims customer. The research conducted by questionnaire method as the primary data, which the data for the research collected through a questionnaire survey of people that live the a...

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Bibliographic Details
Main Author: Burhanuddin, Salwati
Format: Monograph
Language:English
Published: Faculty of Business and Management 2018
Subjects:
Online Access:http://ir.uitm.edu.my/id/eprint/28647/1/PPb_SALWATI%20BURHANUDDIN%20%20BM%20J%2018_5.pdf
http://ir.uitm.edu.my/id/eprint/28647/
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Institution: Universiti Teknologi Mara
Language: English