Influence of gender portrayal in Disney cartoons on young female audiences / Ahmad Adnin Zidane Muslim... [et al.]

• Main Authors: Muslim, Ahmad Adnin Zidane, Kamarol Zaman, Dhiya Zahiah, Ghazali, Farahanis, Fletcher, Maegan Selena Anne, Nik Zaid, Nik Nur Najla, Eligius, Rosa
• Format: Article
• Language: English
• Published: Faculty of Communication & Media Studies 2020
• Subjects: Women. Feminism; Youth. Adolescents. Teenagers
• Online Access: http://ir.uitm.edu.my/id/eprint/29386/1/29386.pdf; http://ir.uitm.edu.my/id/eprint/29386/; http://www.ejoms.com
• Institution: Universiti Teknologi Mara

Gender roles are built on different prospects that individuals, groups, and societies have of individuals based on their sex as well as each society’s values and principles about gender. Gender roles are the product of the interactions between individuals and their environments, and they give indivi...