The significant impact of customer relations practices (CRP), information technology (IT) and information sharing between supply chain partners (IS) on product sales / Arawati Agus, Za’faran Hassan and Sarminah Ahmad

This paper examines the relationship between supply chain management programs and sales in manufacturing companies in Malaysia. The study measures senior quality managers’ or production manager’s perception of SCM practices and sales in the industry. This study investigates relationships between sup...

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Bibliographic Details
Main Authors: Agus, Arawati, Hassan, Za’faran, Ahmad, Sarminah
Format: Article
Language:English
Published: Universiti Teknologi MARA Cawangan Pahang 2008
Subjects:
Online Access:http://ir.uitm.edu.my/id/eprint/29921/1/29921.pdf
http://ir.uitm.edu.my/id/eprint/29921/
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Institution: Universiti Teknologi Mara
Language: English
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