China tourists’ experiences with longhouse homestays in Sarawak / Liping Wang... [et al.]

• Main Authors: Wang, Liping, Hu, Mingqi, Guo, Zhenfeng, Sun, Peipei, Geng, Fangmei, Voon, Booho
• Format: Article
• Language: English
• Published: Universiti Teknologi MARA Cawangan Sarawak 2019
• Subjects: Travel and the state. Tourism; History of discoveries, explorations, and travel
• Online Access: https://ir.uitm.edu.my/id/eprint/32591/1/32591.pdf; https://ir.uitm.edu.my/id/eprint/32591/; http://www.ijsmssarawak.com/
• Institution: Universiti Teknologi Mara

There are many types of eco-cultural tourism products and the homestays are popular in Malaysia. In Sarawak, the Longhouse homestay programmes are attractive to foreign tourists and the tourists from China are great potential customers. Hence, the expectations and experiences of the China tourists n...