International market entry strategies by Malaysian construction firms / Che Khairil Izam Che Ibrahim, Jazuri Abdullah and Muhammad Hafeez Osman

• Main Authors: Che Ibrahim, Che Khairil Izam, Abdullah, Jazuri, Osman, Muhammad Hafeez
• Format: Research Reports
• Language: English
• Published: 2009
• Subjects: Construction industry; Malaysia
• Online Access: http://ir.uitm.edu.my/id/eprint/35919/1/35919.PDF; http://ir.uitm.edu.my/id/eprint/35919/
• Institution: Universiti Teknologi Mara

Globalization by definition involves trans-boundary activities. Globalization frequently translates into creation of new construction markets. Focusing on the entry strategies is one of the important dimensions of the process of internationalization of Malaysian construction firms. In securing the p...