Excellence in public relations and communication management in Malaysia: an exploratory study / Associate Professor Dr Kiranjit Kaur

Excellence in public relations and communication management in Malaysia: an exploratory study / Associate Professor Dr Kiranjit Kaur

This exploratory study examine s ho w head s o f public relation s department s manage public relations and communication to contribute to the effectiveness o f the organization; how CEOs and senior management explain the effectiveness o f an organization; and how employees view the contribution of...

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Main Author: Kiranjit, Kaur
Format: Research Reports
Language:English
Published: Institute of Research, Development and Commercialization , Universiti Teknologi MARA 2005
Subjects:
HE Transportation and Communications
Online Access:https://ir.uitm.edu.my/id/eprint/3616/2/3616.pdf
https://ir.uitm.edu.my/id/eprint/3616/
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Institution: Universiti Teknologi Mara
Language: English
id my.uitm.ir.3616
record_format eprints
spelling my.uitm.ir.36162023-06-27T07:18:32Z https://ir.uitm.edu.my/id/eprint/3616/ Excellence in public relations and communication management in Malaysia: an exploratory study / Associate Professor Dr Kiranjit Kaur Kiranjit, Kaur HE Transportation and Communications This exploratory study examine s ho w head s o f public relation s department s manage public relations and communication to contribute to the effectiveness o f the organization; how CEOs and senior management explain the effectiveness o f an organization; and how employees view the contribution of public relations. Three different research instruments modified from those used in a previous similar research in USA and UK were used for this study. Institute of Research, Development and Commercialization , Universiti Teknologi MARA 2005 Research Reports NonPeerReviewed text en https://ir.uitm.edu.my/id/eprint/3616/2/3616.pdf Excellence in public relations and communication management in Malaysia: an exploratory study / Associate Professor Dr Kiranjit Kaur. (2005) [Research Reports] <http://terminalib.uitm.edu.my/3616.pdf> (Unpublished)
institution Universiti Teknologi Mara
building Tun Abdul Razak Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Teknologi Mara
content_source UiTM Institutional Repository
url_provider http://ir.uitm.edu.my/
language English
topic HE Transportation and Communications
spellingShingle HE Transportation and Communications
Kiranjit, Kaur
Excellence in public relations and communication management in Malaysia: an exploratory study / Associate Professor Dr Kiranjit Kaur
description This exploratory study examine s ho w head s o f public relation s department s manage public relations and communication to contribute to the effectiveness o f the organization; how CEOs and senior management explain the effectiveness o f an organization; and how employees view the contribution of public relations. Three different research instruments modified from those used in a previous similar research in USA and UK were used for this study.
format Research Reports
author Kiranjit, Kaur
author_facet Kiranjit, Kaur
author_sort Kiranjit, Kaur
title Excellence in public relations and communication management in Malaysia: an exploratory study / Associate Professor Dr Kiranjit Kaur
title_short Excellence in public relations and communication management in Malaysia: an exploratory study / Associate Professor Dr Kiranjit Kaur
title_full Excellence in public relations and communication management in Malaysia: an exploratory study / Associate Professor Dr Kiranjit Kaur
title_fullStr Excellence in public relations and communication management in Malaysia: an exploratory study / Associate Professor Dr Kiranjit Kaur
title_full_unstemmed Excellence in public relations and communication management in Malaysia: an exploratory study / Associate Professor Dr Kiranjit Kaur
title_sort excellence in public relations and communication management in malaysia: an exploratory study / associate professor dr kiranjit kaur
publisher Institute of Research, Development and Commercialization , Universiti Teknologi MARA
publishDate 2005
url https://ir.uitm.edu.my/id/eprint/3616/2/3616.pdf
https://ir.uitm.edu.my/id/eprint/3616/
_version_ 1770554766365032448

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