ENT 530 Social Media Portfolio: Afiq Batik / Ahmad Amirul Afiq Ahmad Kamal

• Main Author: Ahmad Kamal, Ahmad Amirul Afiq
• Format: Entrepreneurship Project
• Language: English
• Published: 2021
• Subjects: Entrepreneurship. Risk and uncertainty; Malaysia; Business. Business enterprises. General works, treatises, and textbooks; Social aspects. Social marketing; Marketing; Textile arts and crafts; Textile decoration. Textile painting
• Online Access: http://ir.uitm.edu.my/id/eprint/46325/1/46325.pdf; http://ir.uitm.edu.my/id/eprint/46325/
• Institution: Universiti Teknologi Mara

Afiq Batik provides batik shirt for their customers with affordable price. Our business offers two types of “Batik” which is long and short sleeve. Our product use cotton as the main material for the “Batik” and the size of our “Batik” are in the range of S to L. During festive season, Afiq Batik will offer buy one free one item to the consumer if they purchase the “Batik”. Men is our target audience regardless of age as we only provide “Batik” for men. For the price list, we offer the same price for all type of “Batik” to our customer which is RM35. At the moment, Afiq Batik is owned by Ahmad Amirul Afiq Bin Ahmad Kamal with the help of one employee. Afiq Batik uses Facebook page as the platform, to attract with the customer, gain more knowledge and generate more sales. We promote Afiq Batik by doing teaser post, soft sell and hard sell as our sale posting on Facebook to promote our services.