The relationship between factors of product quality, services quality and price that contribute to customer satisfaction: a study in product purchase at Persada Herbs Sdn Bhd / Zurina Mohammad Zubir
Customers satisfaction are one of the drivers that lead to organization success as satisfied customers return to organization, make repeat purchase and may recommend the company to others. In this study, a framework model of factors that contribute to customer satisfaction is developed and described...
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Main Author: | |
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Format: | Student Project |
Language: | English |
Published: |
2018
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Online Access: | https://ir.uitm.edu.my/id/eprint/46818/1/46818.pdf https://ir.uitm.edu.my/id/eprint/46818/ |
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Institution: | Universiti Teknologi Mara |
Language: | English |