Fundamentals Of Entrepreneurship (ENT300) : Case study Cotton On Group Selling / Ahmad Shadiqin Ali Rahman … [et al.].

• Main Authors: Ahmad Shadiqin, Ali Rahman, Dennis, Vivian Gulang, Tony, Muhammad Dzikry, Abg Zolfaka, Dyg Nur Zinnirah, Sabarin, Nur Izzah
• Format: Entrepreneurship Project
• Language: English
• Subjects: Entrepreneurship. Risk and uncertainty; Marketing; Banking
• Online Access: http://ir.uitm.edu.my/id/eprint/48155/1/48155.pdf; http://ir.uitm.edu.my/id/eprint/48155/
• Institution: Universiti Teknologi Mara

In this case study, we had interviewed the company of our choice, which is Cotton On. Based on the interview, we had discussed on various topics that will be elaborated further in this case study. Firstly, we discuss the purposes of learning entrepreneurship in this course and what it takes to be an...