Technology Entrepreneurship Project (ENT 600) : Reebok Company / Khairol Ikhwan Jililhi

• Main Author: Jililhi, Khairol Ikhwan
• Format: Entrepreneurship Project
• Language: English
• Published: 2021
• Subjects: Business; Industrial research. Research and development
• Online Access: https://ir.uitm.edu.my/id/eprint/51135/1/51135.pdf; https://ir.uitm.edu.my/id/eprint/51135/
• Institution: Universiti Teknologi Mara

This assignment is about a Reebok Company which manufactures the various type of product that I interested with. As a student of UiTM Perlis, it is our part and duty to undergo a case study project. Therefore, I would like to know and identify the problem of Reebok’s products which is I interested which is Sport watch Vertex strapmen watch. First of all, all the information been collected through the primary and secondary sources. The goal of the case study is to figure the problem that faced by Reebok products, organizational structure, product and service that offer by Reebok Company. The main product that I had studied is sports watches vertex strap men watch which has a lot of designs and patterns. The various designs and patterns had me attracted to study and do analysis about the product to identify for the problem that may be faced by Reebok company. Specifically, the problems are such as the products are too expensive, not unisex product and bad customers services.