ENT 530 Social Media Portfolio: Chocolitta / Nur Auni Rushda A'spuri

• Main Author: A'spuri, Nur Auni Rushda
• Format: Entrepreneurship Project
• Language: English
• Published: 2021
• Subjects: Entrepreneurship. Risk and uncertainty; Social aspects. Social marketing; Confectionery
• Online Access: https://ir.uitm.edu.my/id/eprint/53967/1/53967.pdf; https://ir.uitm.edu.my/id/eprint/53967/
• Institution: Universiti Teknologi Mara

Chocolitta is a business platform that was established on 20 th April 2021. It is owned by Nur Auni Rushda Binti A’spuri. Chocolitta sells homemade chocolate bars that is healthy and good for individuals to have a snack on-the-go whenever and wherever pleased. Chocolitta is located in Bukit Jalil, Kuala Lumpur. There are a number of chocolate bars and each and every one is made with dedication and love. This chocolate bars are owned by Chocotainer, hence they provide the products for Chocolitta, as an agent of the business, in promoting and selling their products in Chocolitta platform. This business provides a very pleasing customer service towards its beloved customers and supporters. For instance, every reply or every question asked would be answered kindly and respectfully. Chocolitta brings in a friendly and positive environment for their customers and supporters to feel cosy and comfortable whenever they come across Chocolitta. This business uses the social media platform of facebook to promote the products. People these days are more often on social medias, hence it will be easier to catch the attention of future customers as well as promoting Chocolitta’s product in the business.