ENT 530 Social Media Portfolio: TreatsbyTira / Nur Athirah Ghazali

• Main Author: Ghazali, Nur Athirah
• Format: Entrepreneurship Project
• Language: English
• Published: 2021
• Subjects: Entrepreneurship. Risk and uncertainty; Social aspects. Social marketing; Cookies; Desserts, pies, and puddings. Pastry
• Online Access: https://ir.uitm.edu.my/id/eprint/54771/1/54771.pdf; https://ir.uitm.edu.my/id/eprint/54771/
• Institution: Universiti Teknologi Mara

TreatsbyTira is a business that sells delicious dessert that is called Cookies. It is suitable for both male and female from young to older age. It is a dessert made by the founder itself, Nur Athirah Ghazali at her house located in Gombak, Batu Caves, Selangor. Our cookies is a go to dessert that can bring anywhere with a simple packaging. We sells cookies with affordable price, which is we make sure that it is slightly cheaper than the market price, while at the same time, customer receives good quality of cookies. TreatsbyTira started their business in March for the year 2021. Since the production is located in Gombak, Batu Caves, TreatsbyTira covers areas around there which includes Kl, Damansara, Subang Jaya, Shah Alam. Moreover, the business also targeted students in UiTM Puncak Alam as well since the founder is a student there. The charges for delivery may be vary according to the location of customers. Cookies is a sweet dish that is suitable for any occasions and can be eaten at any time. We hope that our customers will be satisfied with our cookies and would be able to order more and keep supporting us in the future. TreatsbyTira uses a social media which is a Facebook page, as a business platform in doing their business activities. By using Facebook, it is easier to gain followers and at the same time, it is an easy platform to promote our products. It is the place where we update our products to our targeted customers by posting both soft and hard sells. Not to forget, it is also very convenient to communicate with our customers using this platform which is by using Facebook messenger.