Borneo Photocopy & Printing Services / Nur Shahana Shamsuddin ... [et al.]

• Main Authors: Shamsuddin, Nur Shahana, Lohindun, Dynna Ruth W, Ramlee, Farah Hasyimah, Sule, Hasmawati, Matteri, Nurul Assyilah
• Format: Entrepreneurship Project
• Language: English
• Published: 2010
• Subjects: Decision making; Planning. Business planning. Strategic planning; Service industries
• Online Access: https://ir.uitm.edu.my/id/eprint/54855/1/54855.pdf; https://ir.uitm.edu.my/id/eprint/54855/
• Institution: Universiti Teknologi Mara

We are planning to open a photocopy center to cater to customers' needs and wants at 1 Borneo Hypermall, namely Borneo Photocopy & Printing Service. Since there is no photocopy center available yet in that particular area, therefore, we came up with the intention to open an outlet at this particular Hypermall. After making mini survey, we identified that there is high demand from students as well as working people for photocopy and printing services. 1 Borneo Hypermall is a very strategic location for our business because students from Universiti Malaysia Sabah (UMS), Universiti Teknologi MARA (UiTM), Politeknik, Institusi Kemahiran Mara (IKM), Masterskills and Institut Latihan Perindustrian (ILP) normally go there for leisure. When they realized that there is a newly opened photocopy and printing outlet, they will definitely come to One Borneo not only for leisure but also to engage into photocopy and printing. Other than that, One Borneo also offers large demand in terms of business customers which come from restaurants, clinics, hotels, banks, bookstores, pharmacies, boutiques, condominiums, shopping outlets and many other business outlets or companies. As a result, this gives us a lot of advantages to place our business location in One Borneo Hypermall.