Business Plan : KAFTAA Coconut Milk / Nur Amelia Hayani Muhammad Faiz … [et al.]

• Main Authors: Muhammad Faiz, Nur Amelia Hayani, Abdullah, Mohamad Danial Asyraf, Mohd Hafizan, Nur Fara Ain, Sulaiman, Nurathirah, Mohamad, Nur Amiera Shahierah, Mohd Kamal, Muhammad Khalis Mifzal
• Format: Entrepreneurship Project
• Language: English
• Published: 2021
• Subjects: Small business. Medium-sized business; Business; Success in business. Performance
• Online Access: https://ir.uitm.edu.my/id/eprint/55049/1/55049.pdf; https://ir.uitm.edu.my/id/eprint/55049/
• Institution: Universiti Teknologi Mara

This business is based on partnership where a consists of six members which held important position in the company such as General Manager, Administration Manager, Marketing Manager, Operational Manager, Financial Manager & Financial Department Assistant Manager. The business capital is amounted to RM180,000 where the total contribution of each members RM 30,000. Coconut milk is one of the most popular products in our company. “Fresh Coconut Everyday” with tagline Level 1, No.84, Jalan Kapar 27/89, Megah Industrial Park, Seksyen 27, 40400 Shah Alam Selangor Darul Ehsan, Malaysia. Kaftaa Coconut Milk is a company which focuses on cuisine production in Malaysia. Coconut Milk is one of the world’s most popular cuisine. Our product is the most popular when to our citizens to make a curry or any cuisine that he or she want to cook. Coconut milk is most lover for the who favorite to eat curry at house and home made from their mom. Our creativity in this product which is we put vitamin C to make the product more effective and last longer to keep maintain once the product was opened. Our product is the different with each other product which we keep focus the quality of product to our customer that buy our product. To make more attractive and interesting, we decided to mixed that coconut milk with Vitamin C and modern element in this coconut milk making. Nowadays, health is the most important thing people go for when selecting the foods and drinks. Everyone wants to stick to a healthy diet either in food taking or drinks. We have done some research that Malaysia is the most popular using coconut milk in cuisine. So with our innovation we packing the coconut milk and easier to find in any supermarket at our branch and our headquarters. In other words easy and simple to cook when the easy to find a coconut milk at supermarket and don’t go the shop just wanted to wait 3 to 5 minutes for the coconut milking shop. We expect that our business will become more developed in the near future because with the new innovation that we made in our product coconut milk, the demand will increase not only during any occasion but it might be a new daily preference. This will give more advantages for us to make our product more profitable and stable in the long run.